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The James Smith Academy
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Get personalised exercise programs tailored for your goals!
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your goals.
Imagine putting together IKEA flat pack without the right instructions, it’s frustrating and there’s no guarantee you’re doing it right.
Forming an understanding of the crucial principles will allow you to make decisions for yourself and remove dependency on all the fitness fads.
We help you calculate your macro and calorie requirements, provide you with tasty recipes and provide you with a meal generator and planner, which helps you create your own meal plans, which you will stick to.
JSA
app now.
Shaw
Nicolette
Fiona
Emma
Emma’s simple and holistic approach wellness allows her clients to explore their potential from a mindset perspective as well as physical.
Covering all the important aspects of health and fitness including the mind, Emma has guided people to transform their appearance dramatically, their opinion of them selves and their relationships.
Nicole
Jack
Hi, I’m Jack, a personal trainer based in West London, UK. As a child, I was a gymnast, competing at a national level, until I found rugby at 12 years old.
Later in life as my fitness and health began to take a back seat, I joined the JSA in June 2018 and I’ve never looked back. It gave me the tools and drive to get my health back and fall back love with fitness.
I believe that with my sporting background, my PT knowledge, and my real world experience of losing 30kg, I have the tools to help and support the members of JSA!
Ste
Ste and James Shaw studied together at Loughborough University, a fitness fanatic and former shot-putter Ste contributes to chats and programming and proves to be continually very knowledgeable trainer on all subjects.
Andrew
Betty
Progress from March this year til now. JSA works and I'm eternally grateful :) Still goals to smash but its so encouraging to see what all my hard work has achieved so far. Consistent CFD, weight training and NEAT up where possible.
Thomas
I loved watching the Facebook content before I joined the academy and have loved the content and support inside. I feel I have gained so much knowledge I find myself on a daily basis offering advise to people I know. I have recommended the academy to many friends which has led to two joining who absolutely love it. I have been amazed at what I have achieved in such a short space of time during the Bali challenge and I feel very proud and driven to keep going.
Rebecca
You know what’s nice. Not wanting to cry every time I pass a mirror naked. 8 weeks of CFD. I’ve ate Nando’s, drank beer and ate chocolate (a lot!) but I have the tools to make this work in my diet thanks to the JSA. The beauty of it all is I know I’ve just started and I’m actually excited to keep going. I’ve never had such a healthy relationship with food, gym and myself ❤
Paul
My Christmas eating spilled into the rest of the year 😂 and I was unhappy about the fat I’d pilled on. Full on dad bod! I’d been following James on Facebook for a while. I liked his no bullshit approach and plain easy to follow advice. I decided to sign up for the free trial and loved it, so I signed up for 3 months. This is my progress 7 weeks in. I’m really pleased with the difference in body shape although there isn’t a huge difference in actual weight. CFD works 😊.
Betty
Progress from March this year til now. JSA works and I'm eternally grateful :) Still goals to smash but its so encouraging to see what all my hard work has achieved so far. Consistent CFD, weight training and NEAT up where possible.
Thomas
I loved watching the Facebook content before I joined the academy and have loved the content and support inside. I feel I have gained so much knowledge I find myself on a daily basis offering advise to people I know. I have recommended the academy to many friends which has led to two joining who absolutely love it. I have been amazed at what I have achieved in such a short space of time during the Bali challenge and I feel very proud and driven to keep going.
Rebecca
You know what’s nice. Not wanting to cry every time I pass a mirror naked. 8 weeks of CFD. I’ve ate Nando’s, drank beer and ate chocolate (a lot!) but I have the tools to make this work in my diet thanks to the JSA. The beauty of it all is I know I’ve just started and I’m actually excited to keep going. I’ve never had such a healthy relationship with food, gym and myself ❤
Paul
My Christmas eating spilled into the rest of the year 😂 and I was unhappy about the fat I’d pilled on. Full on dad bod! I’d been following James on Facebook for a while. I liked his no bullshit approach and plain easy to follow advice. I decided to sign up for the free trial and loved it, so I signed up for 3 months. This is my progress 7 weeks in. I’m really pleased with the difference in body shape although there isn’t a huge difference in actual weight. CFD works 😊.
