Avoid Industry BS
Learn Training & Nutrition
Get Coaching Support

Avoid Industry BS

Learn Training & Nutrition

Get Coaching Support


Fitness Training Programs

Coaching Support

Talk to our coaches about training and nutrition. Our coaches are always here to help.

Fitness Training Programs

Training Programs

Learn to create training programs and request programs from our coaches.

Nutrition Fitness Recipes

Nutrition Guidance

Learn about nutrition and access our recipes to keep your diet exciting and healthy.

Fitness Progress Tracking

Progress Tracking

Track your progression towards your goal using chart measurements and photos.

Why Join the JSA


The James Smith Academy is not a fad or quick fix solution. Join the James Smith Academy if you would like to learn about health and fitness in an informative, yet fun and relatable way. Additionally, the James Smith Academy is for those who would like training, nutrition and progress tools/resources and support from our experienced coaches and other members.

JSA Whats Included Table

The Coaches


If you are here, you have most likely heard of James Smith. James is one of the trainers who make up the JSA. The other two are Tammy Potter and Diren Kartal. Diren, aka Turkish delight, played semi pro football for most of his life and is a personal trainer in Sydney. He enjoys long blacks (the coffee) and binge eating with Netflix. Tammy is a powerful little Kiwi fruit with many years of personal training experience. She specialised in Pre and Postnatal training and is highly knowledgable in all things fitness. These will be your coaches.

Health & Fitness Video Library


Our Members Make Us!


Join the James Smith Academy to be a part of our community. Enjoy the support and banter of many other friendly and like minded members. Our Facebook group provides hours of fun and great information.


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I’m not done yet though! Still going strong.

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Lost weight and added muscle.

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6 weeks of lifting the JSA way and working with a cfd start of August to middle of September.

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Biggest change for me is posture & smile. Cheers lads!!!

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10 months between pictures and the only real change I made was tracking my macros.

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Before (Sept 1) and current (Oct 20).

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It may not seem like a huge weight loss, but it took me down a dress size!

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4 weeks only cfd, no change in exercise..